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Platform Set-Up

Typically, while our design team is developing the visual elements of the website, the development and account management teams can be setting up the database - or platform - that will power the website.

Set Up Platform

Captiva’s Development team sets up the Empoweren content management system on a development server that can only be accessed by those with usernames and passwords to the site. This allows all involved (including the client) to work building out the page s of the website while any existing website remains live.

Configure Modules

While the Empoweren system is very standardized, certain modules are configured to ones specifications and this is implemented during the set up process.

Create Users

Users are set up by the account manager.

Apply Designs

In the last step of the set-up process, the front end development team will apply the design to the database and the website will start to take shape.

“A good advertisement is one which sells the product without drawing attention to itself.”

- David Ogilvy

Recruitment Fraud Alert

A new identity theft scam has hit the recruitment industry. It has come to our attention that fraudulent emails are being sent by fake companies posing as recruiters or posing as an employee of an organization, like Captiva, to recruit candidates.

These unofficial requests stem from Gmail accounts or fake LinkedIn/Indeed accounts and not from official company accounts. They direct users to attend a Google Hangout interview and then proceed to interview a candidate while asking for personal information. At Captiva Marketing, our first step in the applicant screening process includes an email from an official Captiva Marketing email account to schedule a traditional phone call. This request will come from an official Captiva Marketing email address and not a gmail.com address. We do not request a Google Hangout nor do we use a Gmail account with our recruiting process. Initial communications will not request sensitive information, including but not limited to social security numbers, birth dates, bank information, etc. during our interview process. While giving out personal information to organizations, please be diligent. If you have any concerns about a request coming from Captiva Marketing, please contact us at 314-822-3656 and ask for Melissa Berner.

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