eCommerce
Nearly every company in the world that sells online engages in some form of search engine marketing. For these clients, Captiva does everything from designing complete eCommerce sites to running monthly public relations and social media campaigns.
Shoes.com | www.shoes.comMigrating eCommerce platforms and a site redesign presented many challenges for St. Louis-based Brown Shoe and its direct-to-consumer site, shoes.com. To ensure that the site experienced a minimal loss in organic traffic, Captiva provided in-depth analysis and consulting including overall migration strategy, development, and design aspects.
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Eddie Bauer | www.eddiebauer.comMulti-channel retailer Eddie Bauer tapped Captiva to consult on organic optimization aspects of its $200+ million website. Captiva provided analysis and strategy for improving the site’s overall organic ranking as well as gaining market share in select verticals.
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St. Louis Tag | www.stlouistag.comAn industry leader in short run custom printed tags, St. Louis Tag Co. is one of the only companies in its industry to offer customized tags for sale online. Captiva has helped the company grow by providing online marketing strategy consulting, as well as eCommerce design and development.
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Antennas Direct | www.antennasdirect.comCaptiva built an optimized front end website to feed into an existing online store for Antennas Direct. Then intensified its link building efforts, enhanced its CPC program, and implemented online PR/advertising programs to help increase sales. We are proud to be a partner with this company that has consistently ranked as one of the fastest growing in St. Louis and USA.
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Visipak | www.visipak.comHaving dominated the organic search engine rankings for years, Visipak added an online store built on Captiva's Empoweren Commerce solution to streamline ordering and increase smaller order customer sales.
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Store Supply Warehouse | www.storesupply.comThis multi-channel merchant was in need of an integrated search marketing strategy to compliment its catalog initiative. Captiva provided ongoing optimization and consulting services that resulted in a significant increase in organic traffic and better profitability for its online advertising campaigns.
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Eddie's Guitars | www.eddiesguitars.com
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Nailfile Store | www.nailfilestore.comTo help UFP Beauty better service smaller clients looking to order manicure and pedicure supplies online, Captiva created this simple online store which not only integrates with the main UFP Beauty site, but also ranks well in the search engines for another group of highly targeted keyword phrases.
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United Case | www.unitedcase-pelican.comTo better promote their relationship with Pelican Cases, UFP Technologies engaged Captiva to build this online store featuring the entire line of Pelican protective cases. It integrates fully with the main United Case and UFP Technologies corporate sites and provides an easy way for customers with small or repeat orders to buy online.
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Bissinger’s Handcrafted Chocolates | www.bissingers.comThis 400-year-old chocolatier puts the same handcrafted care into its online eCommerce store as it does into making its gourmet candies. Captiva developed an online SEM strategy to increase online sales using CPC advertising and search engine optimization. Through our extensive knowledge of on-page optimization and content management systems, we were able to optimize every relevant page in the site to ensure alignment with targeted keyword phrases
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American Gourmet | www.americangourmet.netAmerican Gourmet publishes the world's largest catalog dedicated to bison meat. Captiva Marketing re-designed the existing website, optimized it for organic rankings, and developed a more comprehensive PPC advertising program.
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Dazor | www.dazor.comTo reduce call volume to the customer service department and make sure that consumers had a place to buy every model in their line, Dazor Mfg., a manufacturer of specialty lights and magnifiers, added a Captiva designed eCommerce site to their corporate site. The optimized site now represents one of Dazor's single largest areas of business and has significantly reduced inbound calls to customer service.
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Trimfoot Co. | www.trimfootco.comCaptiva developed a customized search engine friendly online store for this manufacturer of baby shoes and specialty dance shoes.
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Baby Deer | www.baby-deer.comCaptiva developed a customized search engine friendly online store for this manufacturer of baby shoes and specialty dance shoes.
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Specialty Paper & Supplies | www.spspaper.com
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Clear Stands | www.clearstands.com
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eSpecial Needs | www.especialneeds.comTo help this specialty retailer grow their start-up business selling products for special needs children, Captiva completely redesigned the company website, installed a new eCommerce platform, and set up comprehensive organic optimization and CPC advertising programs. Captiva also managed the upgrade and migration to a more robust eCommerce platform that coincided with a corporate and domain name change.
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VeggieCage | www.tomato-cages.comTo generate exposure for this innovative gardening product, Captiva developed a search engine friendly site with numerous landing pages about everything from how to grow tomatoes to where to buy seeds. The extensive content earned dozens of natural inbound links and the site now generates thousands of visitors. As such, the site serves as an excellent example of how one can build an entire optimized website around a single product and we sell thousands of units each year on a very limited marketing budget.
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From France 2 You | www.fromfrance2you.comCaptiva developed a completely new database driven platform so that this importer and retailer of fine antique French furniture could accurately display their items online. The complementary search engine marketing program drives relevant traffic to the site and the new site improves conversion rates.
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Rizzo Tees | www.rizzotees.comCompeting in the preprinted t-shirt market was a huge challenge for this fledgling enterprise. Captiva provided the eCommerce platform so this one-man shop could grow into a lucrative venture.
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