Company

About Captiva Marketing

Founded early in 2002, Captiva Marketing has evolved from a Search Engine Marketing Company to a full service provider of comprehensive Internet marketing programs. We are a combination of 5 unique sets of talent that work together to design, optimize, and promote websites that generate more leads, convert more sales, and reduce operating and advertising costs in accordance with the following mission.

 

Mission Statement

Captiva Marketing is committed to helping businesses achieve their online marketing goals by providing intelligent guidance and training based on research and experience, services based on sound theory and practice, and technology designed to streamline activities and empower organizations.

Our Purpose:  Help businesses and organizations achieve their online marketing goals in a cost effective manner.

Our Guiding Principles:

  • Provide sound, ethical advice regardless of how it affects our bottom line.
  • Avoid selling…ask questions, analyze data, and propose only those services that will help our client succeed.
  • Never stop looking for innovative solutions.
  • Be a trusted partner to our clients.

 

Five Teams

Search Engine Marketing Team – While skilled in all aspects of search engine optimization, cost-per-click advertising management, and website analytics, these classically trained marketing professionals can also help craft your marketing message and position your company against your competition.

Design Team – Our artistic group specializes in search engine friendly web design, but they also service our client’s need for Flash applications, logos, interactive drawings, banner ads, brochures, and packaging.

Web Development Team – Our programming team specializes in the development of web enabled applications like interactive calendars, members managers, and Flash elements.

eCommerce Team – This highly specialized group focuses on all aspects of online selling including user interface design, streamlining ordering processes, and optimizing dynamic content along with building new stores on our search engine friendly eCommerce platform.

PR & Social Media Team – Our PR specialists are responsible for generating press from traditional media as well as forums, blogs and other social media to increase exposure and enhance the link popularity of our clients' sites.